Youtube Channel
Faniprofeno
(01)
Challenge
Youtube Channel for Medical Education
A channel for workers and students in the healthcare sector who want to learn in a fun and professional way. Faniprofeno proposes an entertaining, jovial, and cheerful approach to medical training.
The identity should reflect the dynamic and innovative character of the channel, that's why we use resources that remind us of the times we experienced in school.
02
Logo
The representation of Fani
We built an imagotype around the main character of the channel. Connected with one of the principal tools in the medical world, the stethoscope. In a playful pose, it represents the vision of creating a unique and valuable product for all professionals who come to their channel.
(03)
Color
A bright and fresh color palette
Una paleta cromática compuesta por cuatro tonos brillantes inspirados en el sector educacional, sanitario y tecnológico. Con el contrapunto del rojo para representar la pación y energía con la que Fani se presenta en sus vídeos.
(04)
Typo
A friendly and approachable typography
We chose the medium and bold weights of the Objective font family to represent the Faniprofen universe.
Legible, geometric, circular... Objective is a modern sans-serif that connects us to the pharmaceutical world in the construction of the two-color logo.
(04)
Universe
Back to school
We created a whole graphic universe based on a grid of blocks in different corporate colors. The square will be the basis for the construction of icons and other illustrative elements that give shape to this distinct and unique world.
